Fast by default.
Lean software, built to stay quick in daily use.
Adelaide, SA
Custom software for real work.Built to fit in Adelaide.
I’m Alex. I build the software a business runs on: internal tools, automations, integrations, dashboards, apps and websites. Apps cover iPhone, Android and Windows, from one codebase where that’s useful. No templates, no page builders, no bloat. You deal with me from the first chat to launch day and after.
- One developer, start to finish
- Clear quote before work starts
- Vue
- React
- TypeScript
- Node.js
- C# / .NET
- Astro
- HTML/CSS
- Firebase
- Supabase
why handcoded
Your business isn’t a template. The tools you use shouldn’t be either.
Off-the-shelf software is built for a general case. It gets awkward the moment your work doesn’t match the demo. I build the software for how you actually operate: lean, fast, and yours to keep.
Yours, properly.
Your domain, your code, your accounts, in your name. No lock-in.
One person, accountable.
The person you brief is the person who builds it and picks up the phone when you need a change.
01 — what I build
Software first. Websites when you need one.
01
Custom software
Business software, internal tools, dashboards and web apps, written for the way your team already works. When the spreadsheet is the system, I replace it.
- Web apps
- Internal tools
- Dashboards
- Portals
02
Apps
Mobile and desktop apps for iPhone, Android and Windows: booking, field work, and the tools your staff keep on a desk or in a pocket.
- iPhone
- Android
- Windows
- App stores
03
Workflow automation
The repeated copy-paste between inbox, spreadsheet and accounts. I replace those steps with something that runs, and leave a person in the loop where a person belongs.
- Repeated tasks
- Hand-offs
- Alerts
- Less re-typing
04
Integrations & APIs
When two systems should talk and don’t, I connect them. APIs, webhooks, and the awkward bit in the middle, including tools like Xero, Stripe or Google.
- APIs
- Webhooks
- Xero & Stripe
- Custom endpoints
05
Websites
Fast websites. Designed around your customers, built to be found on Google, and easy to call, book or enquire from.
- Mobile-first
- Local SEO
- Contact & booking forms
- Hosting set-up
06
Ongoing support
After launch I stay on for fixes, small changes and the next version. You call the person who built it. This isn’t a packaged care plan.
- Fixes
- Small changes
- The next version
- One person
Not sure which you need? That’s normal. Tell me the problem and I’ll tell you honestly what will fix it, even if that’s something off the shelf. Talk it through
02 — process
From first chat to launch, no surprises.
- 01
Chat
A free, no-pressure call or coffee in Adelaide. You tell me what’s not working; I ask a lot of questions.
- 02
Plan & quote
A clear written scope, timeline and price before anything starts. No hourly-rate guessing.
- 03
Design
You see how it’ll look and work before the build starts, and we refine it together.
- 04
Build
I build it and share progress as I go, so you’re never waiting in the dark.
- 05
Launch & look after
I test it on real devices, take it live, and stick around for updates, fixes and what’s next.
03 — work
What I’m building.
Swoledex, a strength training and lifestyle app. It isn’t in the stores yet.
01 — Mobile app
- Launching soon
Swoledex
A strength training and lifestyle app for iPhone, Android, and the web. Launching soon.
The approach
It runs on iPhone, Android, and the web. Drift (SQLite) keeps data on the device for offline use. Supabase is the backend. RevenueCat handles subscriptions. Firebase Cloud Messaging and Crashlytics are part of the stack, and golden tests cover the interface. The visual language is the Vesper design system. It isn’t in the stores yet.
The build
- App for iPhone, Android, and the web
- Offline storage with Drift (SQLite)
- Supabase backend
- Subscriptions through RevenueCat
- Firebase Cloud Messaging and Crashlytics
- Golden tests for the interface
- Vesper design system
- Drift
- Supabase
- RevenueCat
- Firebase
iOS, Android, and web
04 — the deal
What you get when you hire one person, not an agency.
You talk to the developer.
No account managers, no hand-offs, no offshore subcontracting. Just me.
Plain English, always.
I’ll explain what you’re paying for and why, without the jargon.
Built to last.
Clean, documented code that another developer could pick up, so you’re never held hostage.
Local and reachable.
I’m in Adelaide, on Adelaide time. Call, email, or catch up in person.
05 — questions
Fair questions.
Straight answers. If yours isn’t here, send it anyway.
How much does a project cost?
Every project is different, so I quote after a quick chat about what you need. You’ll get a clear, written quote before any work starts, with no hidden extras.
How long does it take?
It depends on the scope. I’ll give you a realistic timeline in your quote, before any work starts.
Can you build an app for iPhone, Android and Windows?
Yes. I build mobile apps for iPhone and Android, and desktop apps for Windows.
Can I update it myself?
Yes, if you want to. I can set up simple editing for the content you change often, or just handle updates for you.
Do you do hosting, domains and email?
I’ll set up fast, reliable hosting and help with your domain and business email. Everything stays in your name.
Do you only work with Adelaide businesses?
I’m based in Adelaide and love working with local businesses, but I work with clients anywhere in Australia by video call.
I already have a website. Can you fix it rather than rebuild it?
Often, yes. I’ll take an honest look and tell you whether it’s worth fixing or starting fresh.
let’s talk
Got something to build?
Tell me what you need, or what’s not working. I’ll get back to you personally.